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Clic Prime | Advice

CLIC PRIME NEWS · OCTOBER 2026

$5 leads, new Entrepreneur Pool: your opportunities this week.

The numbers remain steady and new campaigns are opening the door to more prospects. Here is what you need to know before October 15.

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NEWS · OCTOBER 9, 2026
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Lead generation for financial services advisors
DISCOVER CLIC PRIME

What exactly is Clic Prime?

Clic Prime is a referral service that helps consumers in Quebec express their needs in insurance, mortgages and investments and connect with a professional. For participating advisors, it is a way to access prospects who have already expressed an interest in a specific topic.

01 · ACQUISITION

A need is expressed

A person discovers a campaign or the Clic Prime website and chooses the topic that matches their project.

02 · QUALIFICATION

A structured request

They answer questions tailored to their situation, then confirm the information and contact details they wish to share.

03 · CONNECTION

An advisor takes over

The request can be directed to a professional who follows up, assesses the needs and presents the appropriate solutions.

For SFG advisors: the different pools allow you to select prospect categories based on your areas of activity and the available campaigns. The costs shown below are the average costs announced for this week, and are not a guarantee of conversion.
YOUR RESULTS THIS WEEK

Average cost, market by market

Performance remains generally stable.

RESP $5 per prospect
BABY INSURANCE $10 per prospect
LIFE INSURANCE $30 per prospect
INVESTMENT $35 per prospect
Life insurance: the cost has increased slightly in recent weeks. New advertisements have been added to diversify the ads and help bring it back down.
NEW

Discover the Entrepreneur Pool

A new pool of prospects for advisors who want to work with business owners.

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For business owners

This new pool reaches entrepreneurs who want to put structured protection in place for themselves and their business, with the support of an advisor.

Higher premium volume $30 to $40 per lead (target) More affluent clientele Long-term relationships

Would you like to participate in this new pool? Access is available upon request.

REQUEST ACCESS ↗

New to Clic Prime? Sign up here.

NEW ADVERTISING ANGLE

Life insurance without medical underwriting: the weight angle

New videos target clients eligible for UV’s product that does not take weight into account, for coverage of up to $150,000.

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A new advertising approach

This clientele, often less well served by traditional products, is looking for a simple solution. Each angle is tested separately to maintain a balance between budget and volume. More angles will follow.

Leads available now Life Insurance Pool
REMINDER

Employees Without Benefits Pool

This pool is still open. If you had already expressed your interest, remember to confirm your participation for this cycle.

DEADLINE
OCTOBER 15

You can purchase your leads independently through your Clic Prime account, whenever it is convenient for you, before October 15.

SIGN UP FOR CLIC PRIME ↗

Already registered? Go directly through your Clic Prime account to order your leads.